How Virtual Assistant’s Are Changing the Way Marketer’s Work

By April 16, 2020Content Marketing

Top Three Ways Virtual Assistant’s are Changing Marketing

Think about what goes into marketing. You might list creating content or scheduling social media posts. It can also be learning how to use programs like WordPress, Sprout, or TailWind. Research, developing strategy, and repurposing content are just a few more. These are just the tip of the iceberg we call marketing. I’ve spoken to a lot of people who say the real job is finding the time to get everything done. The job of a marketer is never done. The way we do that work never stops changing, especially with Virtual Assistants.

Techn0logy made working with others so much easier. It’s why Issuu went into digital distribution. The more connected we are, the better we work together. Working with Virtual Assistant’s allows your company to rethink your strategies in so many ways. When you’ve got the actual time to focus on developing a strategy, you will see huge changes in how you tackle problems. Here are just a couple of the wats Virtual Assistants are changing the way marketers work.

Keep Reading: What a Virtual Assistant Can Do for Your Business

Lose the Learning Curve, Hire an Expert

For almost every responsibility you have as a marketer, there’s a program out there to help make it easier. For creating and scheduling social media posts, I use Sprout and Tailwind. When it comes to blogging there’s WordPress. And for repurposing content, Issuu comes in handy. But if you’re not experienced in some of these, the learning curve can be steep (although we like to think we’re pretty intuitive here at Issuu). Rather than spending hours learning every single program for every single task, you can always reach out to a Virtual Assistant. There’s a person out there who is an expert at whatever program you need. Reach out rather than lose time.

With Their Research, You’re Always Ready to Adapt

As a marketer developing a strategy, once you put that plan into action, you need to have your finger on the pulse so you can be ready to adapt. Having a virtual assistant do your research means you can always know what your competitors are doing, what is trending on social, and what your audience thinks of you. Hiring a Virtual Assistant to do research for you can sound too good to be true, but don’t worry, you’ll still have plenty of work to do. While they’re turning in that data, you’ll be making the right adjustments to your strategy. You’ll be able to implement new plans and gather results way faster with a virtual assistant.

Free up your Employees,  Get More Insight on Strategy

Virtual Assistants are looking to help out with the smaller tasks, give them that opportunity. If you’ve delegated responsibly, you’re going to have all the administrative and busywork taken care of at the end of the day. Your employees that are part of the marketing team are going to have the bandwidth and time to assist you with working on growth strategies. The people you have on your team have so much experience and insight among them, take advantage of that.



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