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How to Scale Up Your Digital Magazine

By August 2, 2019Business, Content Marketing

So, you’ve created and published your Digital Magazine to Issuu. The fun doesn’t stop just yet! Keep reading for 5 ways to scale up your magazine thanks to the Issuu Story Cloud.

The Issuu Story Cloud is a suite of digital publishing products helping creatives all of types scale up their publications. Firstly, get discovered by over 100 million+ readers monthly on Issuu. Most importantly, leverage the Issuu Story Cloud’s set of tools, to reformat and recreate your content so it can be viewed on the web, on mobile, on social and more! Here are our 5 easy ways to scale up your magazine:

Issuu Stories

Stories are now the most popular format to connect with new audiences on mobile and social. Thus, it is imperative to streamline your content creation and distribution by using the Issuu Story Cloud. Transform your content with a few simple steps so it can easily be viewed on mobile. Think: captivating quotes, vivid imagery, and sleek scrolls. With Issuu Stories, now you can scale up your magazine so that it’s mobile-friendly.

Visual Stories

It’s no surprise that Visual Stories are taking over the social marketing game. Whether it’s on Instagram, Twitter, Facebook, Linkedin or more — Stories are the latest marketing tactic that brands and creatives need to leverage. Now you can truly create once and share everywhere with Issuu. Through Issuu’s innovative tools, once you’ve published to the Issuu Story Cloud you can easily scale up your magazine to social. By downloading the Issuu App for iOS and Android or the Issuu x Adobe InDesign Plugin, you can create eye-catching Visual Stories in no time. Combine visual elements with concise text that draws in viewers on social.

Scale up your magazine with Free Instagram Story Templates

Embedded Video

With Digital Publishing, the times of text and image only publications are behind us. Now, scale up your magazine with embedded video. Simply link to YouTube and Vimeo videos in your publication and they will autoplay right on the page. Give your readers the full experience behind your content. Featuring a major celeb cover story? Add behind the scenes video from the shoot. Cooking up the latest recipe for your vegan magazine? Enhance the recipe with step-by-step video instructions. The possibilities are endless.

Shopping + Web Links

With the Issuu Story Cloud, scale up your magazine to generate revenue. Whether it’s an editorial magazine, digital lookbook, or catalog, earn money by directing readers to your own marketplace or to e-commerce sites like Amazon, Etsy or eBay. Preferred affiliate links programs work too. To set up shopping links: Go to the “Links” section of your publication. You can highlight the clickable areas and then add the link where readers can shop for the item or service. It’s just that simple.

Learn more about shopping links today > 

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Digital Sales 

Ready to take your content to the next level? Scale up your magazine with Issuu Sales. With Issuu Sales, publishers can sell digital access to their content on Issuu as a subscription or sell as single issues. Now, sell your content to readers all across the globe. Thus, increasing your potential customer base to the 100 million+ monthly Issuu readers.

Start selling magazines today > 

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